Principles of Marketing (Record no. 13075)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00502nam a22002177a 4500 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| ISBN | 9781292092485 |
| 040 ## - CATALOGING SOURCE | |
| Transcribing agency | CDR |
| 041 ## - LANGUAGE CODE | |
| Language code of original and/or intermediate translations of text | English |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8 |
| 100 ## - MAIN ENTRY--AUTHOR NAME | |
| Personal name | Philip Kotler |
| 245 ## - TITLE STATEMENT | |
| Title | Principles of Marketing |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 16 edt |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication | USA |
| Name of publisher | PEARSON |
| Year of publication | 2016 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Number of Pages | 731 p. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical Term | Marketing Process |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical Term | Marketplace and Customer Value |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical Term | Strategy and Mix |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical Term | Extending Marketing |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Gary Armstrong |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | សៀវភៅអង់គ្លេស |
| Lost status | Home library | Current library | Shelving location | Date acquired | Inventory number | Full call number | Barcode | Koha item type |
|---|---|---|---|---|---|---|---|---|
| បណ្ណាល័យសេដ្ឋកិច្ច | បណ្ណាល័យសេដ្ឋកិច្ច | 18/10/2016 | 3209 | 658.8 2016 | 153212938 | សៀវភៅអង់គ្លេស | ||
| បណ្ណាល័យសេដ្ឋកិច្ច | បណ្ណាល័យសេដ្ឋកិច្ច | 18/10/2016 | 3210 | 658.8 2016 | 153212939 | សៀវភៅអង់គ្លេស | ||
| បណ្ណាល័យសេដ្ឋកិច្ច | បណ្ណាល័យសេដ្ឋកិច្ច | 18/10/2016 | 3211 | 658.8 2016 | 153212940 | សៀវភៅអង់គ្លេស | ||
| បណ្ណាល័យសេដ្ឋកិច្ច | បណ្ណាល័យសេដ្ឋកិច្ច | 18/10/2016 | 3212 | 658.8 2016 | 153212941 | សៀវភៅអង់គ្លេស |