Introduction
The initial set of ASEAN rules of origin : the lack of clarity and transparency masquerading as simplicity 1992-1995
Externalizing the confusion : the proliferation of rules in the ASEAN FTAs with dialogue partners
The silent cost : the cumbersome administration of ASEAN rule sof origin
The possible way forward : self certification
Conclusion and recommedations

"Rules of Origin in ASEAN is the first in-depth exploration of the complex rules of origin in ASEAN's trade agreements. Written by two leading practitioners, they explain with clarity the existing ASEAN Rules of Origin (RoO) practices and their administration regimes in a comparative context and provide a recommendation for reform. The ASEAN RoOs can be simplified by focusing on value of materials and lowering the regional value content required to qualify as ASEAN-origin. The administration of ASEAN RoOs can be improved by expanding the use of self-certification, moving away from document-based verification to more modern post-entry audit and trade facilitation approaches. This is a timely and important topic which will be insightful to practitioners, policymakers and businesses in understanding how commerce and trade is conducted in Southeast